Promote Lead Generation:
People are looking for information and research about your company’s service or product, therefore, LinkedIn can attract new customers right to you. With that comes increased web traffic, more sales opportunities and overall growth.
Create Brand Growth:
By having a LinkedIn company page, active employees can share about your company's events, sales strategies and even about the brand itself.
Attract Top Talent:
By updating, sharing and showcasing services and products frequently, top talented candidates will be more attracted to your company. In fact, according to Glassdoor, 79 percent of applicants use social media for their job search.
Broadcast Your Content:
As a social recruiting strategy, LinkedIn is perfect for broadcasting content on.
Allow for a Direct Line of Contact:
The main attraction for any business profile is to attract more customers. However, keeping your connection open with current and new customers is important also. Keep a connection open by posting and sharing frequently. Customers do not like a ghost profile.